George Lucas reminds us of the importance of a backstory:
Lucas has been described as a frustrated architect, but to draft his dream academy he needed more than blueprints. “He created a story for the ranch,” Bay says. “He created a history. It belonged to a cattle rancher. Each building was added at a certain time and built in a certain style. There was a winery, for instance, but then it burned down at a certain point in time and was rebuilt in an Art Deco style. This room we’re in, it belonged to the rancher’s daughter She had brown hair and green eyes and went to the University of Arizona and she couldn’t get horses out of her blood.”